CTA the Deal: Tips to Create the Best Calls to Action
Get this: A study by HubSpot found that well-thought-out and personalized best calls to action outperformed basic CTAs by 202%. Further, the research found that
16 Tips To Write A Great Blog Post Introduction
You have the most amazing idea for a blog. You have done some amazing research to create an outline and get started with it. You
Top Brands Making The Most Of Video Marketing
Do you remember the Old Spice commercials? The wacky, fast-paced, humorous videos that had them going viral and making their brand synonymous with a man’s
How to Use Psychology for Better Copywriting
Any copywriter would define copywriting as a form of art. Sure it takes a Picasso to write a killer copy. However, there’s another side to
Creating A Killer Content Marketing Strategy In 2021
An eye-catching headline, an educative blog post, and an interactive social media post. These are all content marketing examples that have proven effective in allowing
8 Common SEO Mistakes To Avoid That Make Your Rankings Plummet
SEO can be a tough row to hoe if you are new to the game. However, it is not uncommon to see even experts slip
How to Manage A Toxic Work from Home Environment?
Over the last year, working from home has become the new normal for most people. Irrespective of which industry you worked for, you probably had
How to Create Email Newsletters: Get More Shares, Opens, and Clicks
When developing a marketing strategy, you must be certain that you’re using your resources wisely. While there are a gazillion ways to market a product
Elevating a Brand Story: How to Make Your Brand Matter
The market is saturated with brands. The competition is as fierce as it gets. In these times, brands face a dire need to elevate. They
What is Wrong with Feminism in India?
Feminism, in India, is nothing short of rocket science. You will get a whole spectrum of definitions and ideas associated with this western ideology. While